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14 September 2012

Peugeot Launches New 3008 Napapijri

  • Written by Aitor

Since its launch in 2009, Peugeot has sold more units in its crossover 400.000 3008.

To develop an exclusive 3008, Peugeot has been associated with a brand of sportswear apparel with a strong identity and having common values ​​with Peugeot; NAPAPIJRI is. Born this way crossover able to bequeath to the Polar Circle, the 3008 NAPAPIJRI.

Shared values: the demand and excitement

NAPAPIJRI, whose name means Arctic Circle, was born in 1987. The brand, whose logo is the flag of Norway, making his debut anoraks and rucksacks for skiing before be made available through fashion garments Sportswear.

NAPAPIJRI garments evoke travel, discoveries and expeditions in extreme conditions that require high tech materials.

It is clear therefore that the 3008 will reaffirm its character and design with all the adventurous spirit NAPAPIJRI first time and exclusively.

3008 NAPAPIJRI

The 3008 NAPAPIJRI is equipped exclusively with external logos, door thresholds, interior mats and an ornament on the steering wheel logos NAPAPIJRI. The seats also exhibit the brand NAPAPIJRI recorded in the central part of the back and rims are also customized.

The car is available with engines 3: 1.6 HDi FAP 112 CV, 1.6 e-HDi FAP 112 2.0 hp HDi FAP and in four colors; Perla Nera Black, White Nacré, Rich Oak and Vapor Grey. This limited edition features equipment that comes standard, browser Wip Nav sensor rear parking aid, the Head Up display system and the Adventure Pack.

Both brands have developed an innovative communication device 360 ° will be available from the Paris Motor Show where 3008 NAPAPIJRI will present the world premiere and where the ordering period opens. It is marketed in 15 countries at prices from € 29.200.

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